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Ask Me Anything - Part 1

Heather Martin

Tags about me, about the artist, animals, ask me anything, instagram

Ask Me Anything - Part 1

On a whim, I asked fellow instagrammers to "Ask Me Anything", and these are the great questions that were submitted. Due to the large number submitted, this is going to be split into two parts. So here's part 1: How do we target the right audience for sales? How to recognize? @vinitha.art Oof, a business question right off the bat! Honestly, this is a really hard question to answer without knowing more details, but a piece of advice I'd like to offer to other artists is: just be true to yourself, and do what YOU want. I never really tailored my work to a specific...


Tips for Artists on Instagram

Tips for Artists on Instagram

FULL DISCLOSURE: I am definitely no expert, and there’s a sea of other articles that might be more helpful out there. This is just my own personal experience summed up in a single blog post. “HOW did you get so many followers on Instagram?” It's a frequent question that feels weirdly taboo and is usually said in a shy whisper. Maybe you're not supposed to care, and it's supposed to be something that just magically happens because you're just THAT good. Real artists don't care about those petty things....right? But it's a valid question for anyone that knows how important business and marketing is, and...


Yosemite with Friends

Heather Martin

Yosemite with Friends

When you're given an opportunity to paint alongside six great artists in one of the most beautiful places in America...YOU TAKE IT! Sure, my hair was on fire a little bit trying to figure out how to pack for a three day trip in Yosemite, but you do what it takes! Before I get too far into the post, let me introduce the "team" to you. They are all well known professionals in the Bay Area that you should know! First is Nancy Takaichi, an amazing artist I had the pleasure of getting to know over the years since we met in Capitola....


How to make Painting a Habit

Heather Martin

How to make Painting a Habit

What is the fastest way to improve at painting? Almost every artist would agree that "daily practice" is key. And for good reason! It’s important to paint regularly to keep the rust off, and skills sharp. I liken it to physical activities, like running. If you do it every day for a little bit, it becomes second nature. If you skip a week or two, then it feels like you’re back at square one and it's hard to not want to rage quit. The problem is, it’s hard to WANT to paint every day, much less have the time to do...


The Argument for Painting From Life

Heather Martin

The Argument for Painting From Life

A lot of people ask, “Why is it so important to paint directly from life, when you could easily just snap a photo?”. So I've been chewing on the question, trying to put it into words why I insist on painting an ever-changing subject with challenging obstacles, vs simply freezing time and painting at my own leisure. Am I just a masochist? Probably. But consider it like experiencing a song from the front row of a live band, vs. hearing it from a crappy CD in a 2004 toyota Corolla (If that’s your car, *HIGHFIVE* it’s mine too). It just doesn’t...

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